Every day we can have access to thousands of different information, and even higher is the number we receive as if subjected to some kind of digital bombing. How can it be, then, that today – in 2016 – we value so poorly news exclusivity and reliability, and the associated fact checking?
The internet world, including all those dynamics related to social media and information blogs, has become a true knowledge – or rather fake knowledge – arena. We don’t really choose what to learn about anymore, we have a vague and hasty knowledge of the information we absorb, and absolutely no guarantee about news reliability. The web – a potential world of infinite news and facts to be checked, confronted and debated – has turned into some sort of muddy morass where the same so-called news circulate over and over giving rise, and then amplifying, the “copy-and-paste” phenomenon. Just like when, as kids, tasked with a home project we would simply copy a whole paragraph from the encyclopedia (or Wikipedia, depending on the generation).
All those divulging such news – be it for their cost or for lack of professional ethics – care about is being the first to divulge the information, and if they can’t manage to be first they have to at least put it out real soon to catch up with the rest – that’s the only way. But such system is bound to fail; a system that led the information and journalism sector to the edge of a precipice, both from the reporters’ and the news media’s perspectives; a system that pushed readers to be constantly skeptical of articles’ reliability and to believe that fact checking will probably be directly up to them.
A mechanism that is not destined to last, since those who have adopted it as a solution to the sector’s crisis are actually worsening their own situation. Now it’s the time to reverse this course, give reporters back the possibility to tell the truth beautifully, and make these stories available to everyone. It’s time to create a qualitative standard. Notum allows media companies to drastically reduce their costs and to commission reporters located all around the world for any type of journalistic service required. Reporters, on the other hand, can propose their stories and promote them through their Notum profile and internal blog.
We have almost reached a point of no return, in which issues and numbers increase exponentially. Our solution is to start at the very heart of information: news and its actors. Let’s all bet on exclusivity, reliability and originality.